Developing: Television
While television is not the primary media choice for the majority of AAA clubs, it has proven very effective for some. We share several examples which all include some level of humor while the topics are diverse. These spots work very well at moving AAA out of the "stodgy" category and into the "fun" attribute.
Click the dropdown menu on the video player to excess the different spots clubs have submitted.
Developing Television Video Samples
CAA British Columbia
Produced three great ads that capture the auidience's attention to deliver the message.
AAA Southern New England
Takes a unique approach to insurance branding.
AAA Foundation for Traffic Safety
Even when dealing with more serious issues, the AAA Foundation for Traffic Safety has found a way to use lighthearted advertising to portray AAA in a way that should resonate with younger audiences.
We welcome entrants to this media category. If you wish to share your television work with your fellow clubs, send a DVD of the ad to the following address:
Carole Sustak
AAA Membership & Brand Marketing
1000 AAA Drive - MS 74
Heathrow, FL 32746