Association-Level Brand Guidelines
To properly address the increasing requests for use of the AAA brand within sponsorships, promotions and advertising campaigns, a set of guidelines have been endorsed and recommended by the SBC for use during the planning and development phase of programs of this nature.
These materials, which include Core Requirements and Guiding Principles, are based on the Bylaws, Emblem Regulations and Quality Standards of the association. The Review Request form should be completed and submitted, along with the appropriate accompanying materials.
For additional support regarding the use of these tools, contact Carole Sustak, 407-444-7613 or e-mail: csustak@national.aaa.com.
